Senior Marketing Manager (Adtech)

TL;DR

Senior Marketing Manager (Adtech): Shaping how hirify.global’s solutions are understood and valued in the market with an accent on market insight, customer understanding, positioning, and narrative development. Focus on elevating messaging quality and ensuring customer-centric thinking is embedded across programs and communication.

Location: Hybrid in Jacksonville, Florida, United States

Company

hirify.global is a company focused on shaping the future.

What you will do

• Act as a subject matter and buyer expert for assigned solutions, industries, or use cases.
• Develop and refine positioning frameworks, value propositions, and core narratives.
• Lead market, customer, and persona research, synthesizing insights into implications for messaging, content, and programs.
• Translate complex product capabilities into clear, compelling narratives.
• Measure and evaluate the effectiveness of messaging and content, using insights to iterate and raise the overall quality bar.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 8+ years of experience in product marketing, portfolio marketing, or strategic marketing within B2B environments.
• Experience working with sales and marketing solutions (e.g., CRM, marketing automation, customer data, analytics, enablement platforms).
• Strong writing, editing, and storytelling skills across multiple content formats.
• Data- and performance-metrics-driven, with experience using insights and analysis to inform decisions.
• Proficiency in Microsoft Office Suites Skills

Nice to have

• Experience self-publishing website content using Adobe Experience Manager.
• Experience using AI-enabled tools as part of the daily marketing workflow.

Culture & Benefits

• Show an ownership mindset in everything you do; be a problem solver, be curious and be inspired to take action, be proactive, seek ways to collaborate and connect with people and teams in support of driving success.
• Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues and mentors as well as widen and broaden your competencies through structural courses and programs.
• Where applicable, fluency in English and languages relevant to the working market.