Product Marketing Manager (React)

TL;DR

Product Marketing Manager (React): Defining and scaling hirify.global X's go-to-market strategy in the Enterprise segment with an accent on positioning, launches, and sales enablement. Focus on driving qualified pipeline across commercial channels and shaping market perception of hirify.global X.

Location: Remote

Company

hirify.global is a fast-growing startup building a world-class ecosystem of React UI libraries and tools used by millions of developers every month.

What you will do

• Define and evolve hirify.global X's positioning for the Enterprise market, creating differentiated narratives across buyer personas and competitors.
• Lead end-to-end go-to-market strategy and execution for major hirify.global X releases and commercial initiatives.
• Build the sales enablement foundation from scratch, including battle cards, pitch decks, and objection handling.
• Track competitors and translate insights into actionable recommendations for Sales, Product, and Marketing.
• Design and run campaigns that produce a qualified Enterprise pipeline, with tight feedback loops between marketing activity and sales outcomes.
• Partner cross-functionally with Sales, Product, and DevEx to ensure consistent messaging and commercial impact across the funnel.

Requirements

• 5+ years of experience in marketing, with meaningful time spent in B2B SaaS.
• Demonstrated experience building marketing programs from scratch.
• Experience marketing technical products to engineering audiences.
• Strong ability to independently develop positioning and messaging.
• Proven track record of generating qualified pipeline for Sales teams.
• A "manager of one" mentality with excellent written communication skills in English.
• Comfortable operating in a fully remote, async-first environment.

Nice to have

• Experience at a developer tools company, open-source business, or infrastructure software company.
• Familiarity with product-led growth (PLG) models.
• Hands-on familiarity with frontend development or React.
• Experience as the first or only PMM at a company.
• Familiarity with marketing automation and CRM tools (for example, HubSpot).

Culture & Benefits

• Fully remote, globally distributed team.
• Relies on asynchronous communication, deep written collaboration, and a culture of ownership.
• Transparency is central to how they operate.
• Each person defines and drives their own work, while staying tightly aligned with company goals.
• Competitive compensation depending on the profile and location.