CRM Specialist (Marketing)

TL;DR

CRM Specialist (Marketing): Managing and optimizing CRM systems to support digital marketing operations with an accent on workflow automation, data accuracy, and system integration. Focus on configuring pipelines in ClickUp and GHL, ensuring operational efficiency, and aligning CRM processes with business goals in a fast-paced agency environment.

Location: Must be based in Cape Town, South Africa. Role requires working 9 am - 5 pm EST.

Salary: $1,200–$1,500

Company

A digital marketing agency specializing in comprehensive growth solutions for home service businesses.

What you will do

• Manage and maintain CRM systems to ensure data accuracy and reliability.
• Configure and optimize CRM workflows, automations, and pipelines.
• Coordinate with internal teams to align CRM processes with operational needs.
• Utilize ClickUp and GHL to support CRM-related workflows and integrations.
• Identify and resolve CRM inefficiencies while implementing performance improvements.
• Ensure internal teams follow established CRM processes and SOPs.

Requirements

• Minimum 3 years of experience as a CRM Specialist.
• Experience working in digital marketing agencies is required.
• US experience is required.
• Proficiency with ClickUp, GHL, and project management tools.
• Basic understanding of SEO and Google Ads.
• Fluent in English, oral and written.

Nice to have

• Proficiency with AI tools and technologies relevant to marketing automation.

Culture & Benefits

• Fully remote work environment.
• Opportunity to work with top-tier agencies and startups globally.
• Focus on professional fulfillment and talent-centric values.