VP, Small Business Sales (Medtech)

TL;DR

VP, Small Business Sales (Medtech): Building and scaling the SMB revenue engine for a global fertility and family care platform with an accent on go-to-market strategy, broker ecosystem development, and sales team leadership. Focus on designing repeatable sales motions, driving revenue growth, and engaging executive stakeholders in the healthcare and benefits space.

Location: Remote (USA)

Salary: $185,000–$200,000

Company

hirify.global is a global, comprehensive fertility and family care platform supporting members through preconception, pregnancy, IVF, and menopause with localized support in over 170 countries.

What you will do

• Develop and execute the SMB sales strategy to consistently achieve or exceed revenue goals.
• Lead, coach, and scale a team of approximately 8–10 SMB sales representatives.
• Design and operationalize the SMB sales engine, including forecasting, pipeline management, and sales cadence.
• Engage directly in strategic customer conversations with HR, Benefits, Finance, and executive stakeholders.
• Strengthen relationships with brokers, consultants, and channel partners to influence employer buying decisions.
• Partner cross-functionally to improve messaging, pricing, and go-to-market effectiveness.

Requirements

• 8–10+ years of sales experience, including meaningful sales leadership experience.
• Proven track record of leading, coaching, and developing high-performing sales teams.
• Experience selling complex, multi-stakeholder solutions to HR, Benefits, Finance, or executive buyers.
• Strong forecasting discipline and a data-driven approach to pipeline and performance management.
• Experience building or scaling a sales motion from the ground up.
• Must be authorized to work in the United States.

Nice to have

• Experience selling employer-sponsored healthcare, benefits, fertility, or digital health solutions.
• Familiarity with fully insured and self-funded employer benefit models.
• Experience scaling a sales segment in a high-growth company.

Culture & Benefits

• High-trust, high-ownership culture with empowered leadership.
• Competitive equity with a long-term focus on value creation.
• Flexible Time-Off policy promoting healthy work-life balance.
• Comprehensive parental leave and family-forming support.
• Modern, flexible work environment designed for productivity and collaboration.

Hiring process

• Intro Call with Recruiting (30 minutes).
• 3-Minute Video Pitch.
• Sales Leadership & HRBP Panel (45 minutes).
• Cross-functional Panel (45 minutes).
• Hiring Manager Interview (45 minutes).