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Head of Regional Marketing (Semiconductor) – EMEA
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Описание вакансии
Текст:
TL;DR
Head of Regional Marketing (Semiconductor) – EMEA (Bipolar Discrete): Driving revenue growth and market share across EMEA by translating global strategy into regional marketing campaigns, customer insights, and commercial initiatives with an accent on semiconductor markets, OEM channels, and regional product positioning. Focus on leading cross-functional teams, negotiating high-level OEM contracts and volume-pricing agreements, and improving demand generation, conversions, and revenue contribution.
Location: Hamburg, Germany
Company
is a semiconductor company focused on discrete semiconductor products and global customer markets.
What you will do
- Develop and execute the EMEA regional marketing strategy for the Bipolar Discrete portfolio.
- Lead regional campaigns and programs that increase brand awareness, demand, customer engagement, revenue, and market share.
- Analyze customer behavior, market trends, competitive landscapes, and high-growth segments across EMEA.
- Align marketing initiatives with sales goals, product roadmaps, pricing strategies, value propositions, and commercial offers.
- Manage and mentor regional marketing teams across countries while coordinating with sales, product, operations, finance, quality, and other stakeholders.
- Track marketing KPIs, lead generation, conversion rates, and revenue contribution, taking action to improve performance.
Requirements
- University degree in electrical engineering or business administration with technical affinity.
- At least 10 years of sales or marketing experience in the semiconductor industry.
- International leadership experience in cross-functional and cross-cultural teams.
- Strong knowledge of semiconductor markets, customers, applications, and supply chains.
- Experience with global OEM channels and partners, high-level OEM contract negotiations, and volume-pricing agreements.
- Excellent English communication, presentation, and negotiation skills; occasional business travel is required.
Culture & Benefits
- Flexible working hours and options to reduce overtime to support work-life balance.
- Unlimited employment contract with a competitive salary and supplementary voluntary employee benefits.
- Training courses and career development opportunities.
- Retirement provisions, public transport travel allowance, company events, sports and leisure activities, and employee discounts.
- Inclusive and accessible recruitment process with employee resource groups and workplace adjustments where requested.
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