Lead Marketing Specialist (Defense/AI)

TL;DR

Lead Marketing Specialist (Defense/AI): Executing global marketing strategies for international government business with an accent on lead generation, content localization, and account-based marketing. Focus on translating complex technical AI capabilities into compelling content and managing high-impact events across global time zones.

Location: Singapore (Remote/Dubai) or London, United Kingdom

Company

hirify.global is a spatial intelligence company providing decision makers and operators with advanced tools to navigate and shape the future.

What you will do

• Execute global marketing strategies and adapt plans for regional markets.
• Partner with regional sales teams to drive pipeline growth via targeted ABM campaigns.
• Develop full-funnel campaigns and localize messaging for international government audiences.
• Create executive communications, including presentations and talking points for senior leaders.
• Plan and execute regional events and tradeshows aligned with global priorities.
• Monitor market activity and competitors to refine positioning.

Requirements

• Experience in marketing within defense, government, or high-tech sectors.
• Proficiency with CRM and marketing automation tools.
• Demonstrated experience integrating AI into marketing workflows.
• Ability to translate complex technical capabilities into accessible content.
• Experience supporting sales and business development teams.
• Ability to work across various time zones and cultures.

Nice to have

• Experience in GEOINT or Earth observation markets.
• Knowledge of campaign performance metrics and marketing KPIs.
• Experience with foreign military sales environments.
• Additional language skills beyond English.