Regional Marketing Manager (B2B Marketing)

TL;DR

Regional Marketing Manager (B2B Marketing): Leading marketing efforts across TOLA and LATAM to drive pipeline and growth objectives with an accent on digital campaign initiatives and sales alignment. Focus on developing regional marketing strategies, executing ABM and demand generation programs, and optimizing partner ecosystems in the LATAM market.

Location: United States

Salary: $105,422 – $158,222 per year

Company

hirify.global provides high-performance data store and cache technology used by over 10,000 worldwide customers to power fast applications.

What you will do

• Develop and guide marketing plans for TOLA and LATAM aligned with pipeline and growth goals.
• Lead AMER-wide marketing programs to ensure consistency and scalability across the broader region.
• Execute digital-first campaigns using paid media, email, webinars, and ABM strategies to engage target accounts.
• Partner with regional sales leadership to align marketing initiatives with revenue goals and priorities.
• Collaborate with the LATAM partner ecosystem, including distributors and resellers, to amplify regional programs.
• Analyze campaign performance and refine strategies to improve engagement and pipeline contribution.

Requirements

• 5–8+ years of experience in B2B marketing, focusing on regional, field, or demand generation.
• Proven track record of leading digital campaigns that drive measurable pipeline impact.
• Experience managing multi-region or AMER-wide marketing programs.
• Proficiency with CRM and marketing platforms such as Salesforce, Marketo, or HubSpot.
• Fluent in English; Spanish and/or Portuguese is a plus.
• Must be based in the United States.

Nice to have

• Experience working with partner/channel ecosystems in the LATAM region.

Culture & Benefits

• Comprehensive health and wellness benefits.
• 401(k) retirement plan.
• Unlimited time off.
• Learning and development opportunities.
• Culture of curiosity, diversity of thought, and innovation.