Sr. Manager, Integrated Campaigns and ABX (AI)
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Описание вакансии
TL;DR
Sr. Manager, Integrated Campaigns and ABX (AI): Leading the planning and execution of integrated marketing campaigns and ABX programs to drive pipeline and revenue for an AI agents platform with an accent on multi-channel demand generation and account-based experiences. Focus on scaling the growth engine, aligning GTM teams, and creating personalized account journeys for priority enterprise accounts.
Location: Remote (US)
Company
is an AI Agents platform for customer experience designed to help organizations deliver faster, smarter, and more efficient customer service at scale.
What you will do
- Develop and execute integrated, multi-channel marketing campaigns spanning digital, content, webinars, events, email, and social channels.
- Lead ABX programs focused on strategic target accounts and buying groups in collaboration with Sales and SDR teams.
- Partner with Product Marketing to translate messaging and industry priorities into high-impact campaigns.
- Define campaign KPIs and analyze performance data to optimize funnel conversion and revenue impact.
- Establish scalable campaign planning processes and repeatable ABX playbooks across segments and regions.
- Collaborate with Revenue Operations to establish reporting frameworks and attribution models.
Requirements
- Must be based in the US
- 8+ years of experience in B2B demand generation, integrated campaign management, or ABM, preferably in SaaS.
- Proven track record of executing campaigns that generate measurable pipeline and revenue.
- Hands-on experience with marketing automation platforms (Marketo, HubSpot, Eloqua) and Salesforce.
- Strong analytical skills and ability to translate data into actionable strategic recommendations.
- Exceptional project management and stakeholder management capabilities.
Nice to have
- Experience with ABM technologies such as 6sense, Demandbase, or Terminus.
- Familiarity with multi-touch attribution and pipeline measurement frameworks.
- Experience supporting global or regional integrated marketing programs.
- Experience mentoring other campaign marketers or managing external agencies.
Culture & Benefits
- Competitive compensation package including meaningful equity ownership.
- Comprehensive medical, dental, and vision insurance options.
- Unlimited flexible PTO and annual company-wide Winter Break.
- 401(k) retirement savings plan.
- Quarterly Lifestyle Spending Account for wellness and professional development.
- Monthly mobile and internet stipend to support remote work.
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