Director, Regional Demand Center (Cybersecurity)

TL;DR

Director, Regional Demand Center (Cybersecurity): Leading the North American demand generation strategy and regional execution to drive pipeline and revenue growth with an accent on operational excellence and cross-functional alignment. Focus on orchestrating high-impact Go-To-Market campaigns, optimizing lead management processes, and scaling demand generation operations in a fast-paced enterprise environment.

Location: Must be based in the United States (Hybrid/Remote)

Salary: $172,800 - $259,200

Company

hirify.global is a global leader in cybersecurity and application delivery, dedicated to creating a better digital world by securing and running applications that enhance user experiences.

What you will do

• Lead and develop a high-performing Regional Demand Center team across North America.
• Translate global demand generation strategies into actionable, high-impact regional plans.
• Oversee end-to-end campaign orchestration across digital, paid media, and sales programs.
• Align regional output with Sales priorities to accelerate pipeline generation and conversion.
• Optimize marketing automation and CRM workflows to eliminate bottlenecks in the demand engine.
• Establish feedback loops between regional teams and global demand generation leadership.

Requirements

• Must be based in the United States
• Bachelor’s degree in Marketing, Business, or a related field.
• 10-12+ years of B2B marketing experience, ideally within technology organizations.
• Proven leadership experience in demand generation, campaign operations, or marketing operations.
• Demonstrated success leading a Regional Demand Center or centralized demand model.
• Strong proficiency with marketing automation platforms like Marketo and CRM systems like Salesforce.

Nice to have

• Experience in SaaS, AI, or cybersecurity environments.
• Familiarity with Account-Based Marketing (ABM) models.
• Experience working within global, matrixed organizational structures.

Culture & Benefits

• Comprehensive benefits package including health, dental, and vision insurance.
• Opportunities for incentive compensation, bonuses, and restricted stock units.
• Commitment to a diverse and inclusive community where individuals can thrive.
• Focus on work-life balance and professional development.