Sales Director, Asia-Pacific (Automation)

Location: Bangkok, Thailand; travel required across the APAC region

Company

hirify.global delivers automation, flow control, technologies, and services for industrial customers, with a focus on transforming industries and supporting customers throughout the lifecycle.

What you will do

• Lead and develop the APAC automation sales team and foster a high-performing, results-driven culture.
• Drive profitable revenue growth and market expansion across the pulp and paper industry.
• Translate business strategy into regional sales and marketing plans, forecasts, and budgets.
• Lead sales of automation systems, including DCS, QCS, analyzers, new investments, upgrades, and rebuild projects.
• Build executive-level customer relationships and align solutions with customer business targets.
• Contribute to major negotiations and collaborate with internal experts to deliver successful customer outcomes.

Requirements

• Bachelor’s or master’s degree.
• 15+ years of experience in the pulp and paper industry.
• Strong experience leading sales teams and achieving ambitious growth targets.
• Experience selling automation solutions, systems, or services in the pulp and paper sector.
• Strong commercial acumen, contract negotiation experience, and experience developing sales strategies, forecasts, and budgets.
• Advanced English proficiency and willingness to travel across APAC are required.

Culture & Benefits

• International environment with collaboration across global teams, customers, business leaders, and technical experts.
• Opportunity to shape regional strategy, develop talent, influence major business decisions, and create measurable commercial impact.
• Learning opportunities, modern tools, and continuous professional development.
• Respectful and inclusive workplace that values diverse perspectives and collaboration.