Senior Product Marketing Manager (SaaS)

TL;DR

Senior Product Marketing Manager (SaaS): Defining and owning the upmarket segment, building the upmarket narrative, and partnering with GTM teams to deliver tools that drive deals with an accent on pricing and packaging architecture. Focus on influencing product strategy for upmarket buyers and ensuring hirify.global is positioned as a credible platform for scaled operators.

Location: Remote (USA)

Salary: $112,000 - $154,000 per year

Company

hirify.global provides the first and only client experience platform for appointment-based, self-care businesses.

What you will do

• Define and own the upmarket segment by sharpening hirify.global's ICP and mapping buying committee dynamics.
• Build the upmarket narrative, crafting a definitive positioning story and developing sharp messaging.
• Partner deeply with GTM and deliver tools that drive deals, equipping sales with segment-specific tools and developing proposal templates.
• Architect pricing and packaging across every segment, translating market intelligence into clear recommendations.
• Influence product strategy for upmarket buyers, bringing structured market and buyer insights into R&D roadmapping discussions.

Requirements

• 5+ years of product marketing experience, with significant time spent marketing and selling into mid-market and/or enterprise buyers in vertical SaaS.
• A track record of building positioning and narratives for complex, multi-product platforms.
• Fluency in enterprise GTM motions, including buying committees and executive-level conversations.
• Deep experience designing enterprise sales tools like pitch decks and value/ROI proof points.
• Direct experience leading pricing and packaging in a SaaS context.
• Confident, precise communication skills and the ability to tell a clear story.

Nice to have

• Experience in franchise or multi-location business models.
• Experience in vertical SaaS, particularly in selfcare (medspa, salon, or spa industries).
• Previous PMM experience at companies that successfully moved and/or served enterprise customers.
• Hands-on experience with enterprise sales tools and methodologies.

Culture & Benefits

• Flexible vacation day policy.
• Fully remote work environment with a work-from-home stipend.
• 401(k) match plus dental, medical, vision, and life insurance.
• Family planning resources and specialized support programs.
• Equity participation.
• hirify.global Bucks Learning and Development program.