Senior Paid Media Manager

TL;DR

Senior Paid Media Manager (Performance Marketing): Managing end-to-end paid media strategies for high-performance brands across Meta, Google, and TikTok with an accent on campaign architecture, budget optimization, and client relationship management. Focus on driving lead generation and app install growth through data-driven creative iteration and advanced reporting.

Location: Remote (Global - Work from anywhere)

Company

A high-performance creative agency working with tier-one global brands, emphasizing autonomy, transparency, and high performance.

What you will do

• Lead end-to-end paid media strategy including audience planning, budget allocation, and funnel design.
• Execute hands-on campaign setup and trafficking across Meta, Google, and TikTok.
• Manage high-budget accounts (six-figure monthly) with a focus on performance and quality assurance.
• Act as the primary client contact, translating complex data into actionable business decisions.
• Develop and maintain performance dashboards using tools like Looker Studio, Tableau, or Funnel.io.

Requirements

• 4+ years of hands-on paid media experience in an agency or performance environment.
• Deep expertise in TikTok Ads (non-negotiable), including auction dynamics and creative formats.
• Strong proficiency in Meta Ads and Google Ads (Search, PMax, YouTube).
• Proven track record with Lead Generation and App Install/Event campaigns.
• Experience managing six-figure monthly budgets and leading client relationships.
• Proficiency in reporting platforms such as Looker Studio, Tableau, or Agency Analytics.

Nice to have

• Experience with LinkedIn Ads.
• Knowledge of website/pixel tracking (GA4, GTM) and server-side tracking (CAPI).
• Experience with MMPs like Adjust, AppsFlyer, or Branch.
• CRO and A/B testing experience for landing page optimization.

Culture & Benefits

• Fully remote work arrangement with the ability to work from anywhere.
• Flexible working hours focused on outcomes rather than optics.
• Unlimited paid time off and sick days.
• High-autonomy environment with significant room for professional growth.