Digital Marketing Manager (Performance Marketing)

TL;DR

Digital Marketing Manager (Performance Marketing): Driving measurable growth across paid and organic channels with an accent on B2B lead generation and funnel optimization. Focus on managing multi-channel campaigns, executing A/B tests, and leveraging data to scale revenue performance.

Location: Must be based in Brazil, Mexico, Costa Rica, or Colombia and available to work in U.S. Time Zones.

Company

hirify.global is a performance-focused marketing agency helping clients scale through data-driven growth strategies.

What you will do

• Own the end-to-end strategy and execution of paid media campaigns across Google, Meta, LinkedIn, X, TikTok, and Reddit.
• Drive organic growth and demand generation through content strategy and social media engagement.
• Conduct structured A/B testing on creatives, audiences, and landing pages to improve CPL, CPA, and ROAS.
• Implement and manage tracking workflows using GA4 and Google Tag Manager.
• Analyze campaign performance data to provide actionable insights and revenue-focused reporting.
• Collaborate with design, content, and sales teams to align marketing initiatives with business goals.

Requirements

• 3+ years of hands-on digital marketing experience with a proven track record in B2B lead generation.
• Must be based in Brazil, Mexico, Costa Rica, or Colombia with availability for U.S. Time Zones.
• Expertise in managing Google Ads, Meta Ads, and LinkedIn Ads.
• Strong proficiency in GA4, GTM, and conversion tracking.
• Ability to independently launch, optimize, and scale campaigns.
• Excellent copywriting skills with a focus on conversion-oriented messaging.

Nice to have

• Experience with HubSpot, Salesforce, or Marketo.
• Organic social media growth experience.
• Familiarity with Canva or Adobe Creative Suite.
• Google Ads or Meta certifications.

Culture & Benefits

• Fully remote work environment with long-term career growth opportunities.
• Performance-driven culture focused on data-backed decision-making.
• Collaboration with experienced leadership and cross-functional teams.
• Clear pathways for advancement into Growth Marketing Lead or VP of Growth roles.

Hiring process

• Initial phone screen and Spark Hire intro video.
• Technical assessment focusing on campaign strategy and optimization.
• Client interview followed by offer and background verification.