Product Marketing Manager

TL;DR

Product Marketing Manager (Comet Backup): Own positioning, messaging, and go-to-market strategy for backup software platform with an accent on technical capabilities for MSPs, IT service providers, and hosting partners. Focus on shaping narratives, driving launches, enabling sales teams, and bridging product-market feedback.

Location: Remote from anywhere in Europe (or hybrid in available offices)

Company

hirify.global empowers businesses worldwide with solutions in web hosting, billing automation, infrastructure, server management, powering 85 million+ websites across 900,000+ servers.

What you will do

• Shape platform narrative, develop positioning, value propositions, and differentiation across endpoints, workloads, storage, and security.
• Drive go-to-market launches by partnering with Product and Engineering on features, releases, and partner outcomes.
• Enable sales and partner teams with battlecards, competitive assets, and objection-handling frameworks.
• Bridge product and market by feeding customer feedback into roadmap discussions.
• Fuel demand generation through consistent messaging in campaigns, website, collateral, and communications.
• Build scalable messaging frameworks and act as internal product evangelist.

Requirements

• 5+ years in Product Marketing, ideally in B2B SaaS
• Proven experience marketing technical platforms to technical and semi-technical buyers
• Strong familiarity with MSPs, IT service providers, or infrastructure software (backup, DR, security, cloud, hosting)
• Demonstrated ability to build positioning, messaging, and enablement assets
• Clear, concise written and verbal communication for explaining complex systems

Nice to have

• Experience with backup, data protection, or MSP channel-led go-to-market
• Familiarity with partner/channel ecosystems and reseller dynamics
• Experience influencing product roadmap with market insights

Culture & Benefits

• Fully remote, async-first environment with flexibility, autonomy, and work-life balance
• Competitive salary and 20+ days annual leave
• Learning support: Udemy subscription and peer learning
• Location-dependent: public transport vouchers, meal vouchers
• Regular team and on-site company events
• Diverse, inclusive culture with teams from 42+ nationalities and 20+ countries

Hiring process

• Screening Interview (30 min) with Talent Partner
• Hiring Manager Interview (45 min) on team fit and skills
• Home Assignment: brief high-level marketing strategy
• Presentation of home assignment (60 min)
• Final Interview with CMO/CCO