Business Development Representative (AI)

TL;DR

Business Development Representative (AI): Generating qualified pipeline and driving growth for an AI platform for mechanical engineering teams with an accent on outbound prospecting, lead qualification, and account research. Focus on conducting cold calls, identifying key decision-makers, and aligning customer pain points with technical AI solutions.

Location: Hybrid; must be based in St. John's, NL or Toronto, Ontario, with regular travel to downtown Toronto

Salary: $70,000–$110,000 (OTE)

Company

CoLab is an AI platform designed to help mechanical engineering teams optimize design reviews and accelerate product time-to-market.

What you will do

• Generate qualified pipeline via cold calls, emails, and social outreach to drive company growth.
• Achieve monthly and quarterly targets for Sales Qualified Leads (SQLs) and Sales Accepted Opportunities (SAOs).
• Act as the primary brand contact to uncover prospect pain points and align them with AI solutions.
• Conduct in-depth account research to identify key decision-makers and buying signals.
• Collaborate closely with Account Executives to ensure high-quality meeting handoffs and deal progression.
• Maintain accurate outreach and lead records using Salesforce and other sales tools.

Requirements

• Demonstrated experience in a Business Development role.
• Confidence and executive presence when engaging C-suite and senior leadership.
• Entrepreneurial mindset with a passion for outbound prospecting and pipeline growth.
• Ability to understand and clearly communicate the value of technical AI products.
• Exceptional written and verbal communication skills focused on empathy and persuasion.

Culture & Benefits

• Competitive compensation package including commission and stock options.
• Extended health and benefits package.
• Unlimited paid vacation.
• RRSP matching.
• Clear growth trajectories into senior sales management or Account Executive roles.