VP, Lead Customer Activation Initiatives Manager

TL;DR

VP, Lead Customer Activation Initiatives Manager (Marketing/Finance): Lead end-to-end delivery of complex cross-functional customer activation programs and own the hirify.global Plastics Strategy with an accent on governance, stakeholder alignment, and regulated execution. Focus on developing multi-year roadmaps, executive narratives, and driving initiatives like client integrations, vendor migrations, and card reissues.

Location: Lake Mary, FL (hybrid: work from home near Hub but required to commute for in-person meetings, training, and events; legal US work authorization required, no visa sponsorship)

Salary: 110,000 - 185,000 USD Annual

Company

hirify.global is a financial services company specializing in credit card solutions and customer growth initiatives.

What you will do

• Own end-to-end delivery of customer activation initiatives across Performance Marketing and Growth, including integrated plans, milestones, and readiness criteria.
• Lead and manage a team of Customer Activation Initiatives Managers, coaching on project standards and delivery excellence.
• Execute planning and workstreams for initiatives like card reissues, vendor migrations, and change-in-terms efforts.
• Develop and govern the hirify.global Plastics Strategy, including vision, roadmap, decision framework, and executive artifacts.
• Facilitate strategy governance, executive reviews, and communications to ensure alignment across clients, tech, operations, and suppliers.
• Travel for partner planning, scope sessions, and supplier quality assurance events.

Requirements

• Bachelor’s degree (or HS Diploma/GED + 8+ years program/project delivery).
• 5+ years program/project delivery leading complex cross-functional initiatives in marketing activation or regulated operations.
• 3+ years people management experience.
• Experience in regulated environments with strong controls and audit-ready execution.
• Ability to develop executive strategy materials and drive decisions in matrixed organizations.
• Strong executive communication, stakeholder, and risk management skills.
• Ability and flexibility to travel as required.
• Legal authorization to work in the U.S. required (no sponsorship).

Nice to have

• MBA or specialization in finance, operations, technology, or program management.
• Experience scaling delivery governance and playbooks across clients.
• Advanced PowerPoint proficiency for high-quality strategy decks.

Culture & Benefits

• Flexible hybrid work: option to work from home near Hubs with required in-person engagement for meetings and events.
• Inclusive culture with Employee Resource Groups (ERGs) for learning and growth.
• Annual bonus based on performance.
• Compensation adjusted for markets in CA, NY Metro, and Seattle.
• Commitment to equal opportunity and reasonable accommodations for disabilities.