Senior Marketing Data Analyst (B2B SaaS)

TL;DR

Senior Marketing Data Analyst (B2B SaaS): Measuring marketing performance and optimizing demand-generation efforts with an accent on DOMO, Salesforce, and SQL. Focus on developing scalable reporting solutions, improving attribution models, and ensuring data integrity across the marketing tech stack.

Location: Remote (United States)

Salary: $77,400 - $165,100 USD

Company

hirify.global provides Apple device management, deployment, and security solutions for businesses and educational institutions globally.

What you will do

• Build and maintain marketing performance dashboards in DOMO to track KPIs including pipeline generation and conversion rates.
• Develop datasets and dataflows in DOMO and Snowflake using optimized SQL to ensure data integrity.
• Analyze and document data flows between website, Marketo, and Salesforce to resolve attribution gaps and tracking blind spots.
• Utilize the Salesforce data model to support reporting and improve data governance across the marketing tech stack.
• Partner with Revenue Operations and Marketing teams to deliver insights and support campaign planning.
• Mentor stakeholders on analytics best practices and recommend enhancements to the analytics technology stack.

Requirements

• Minimum 5 years of experience in marketing analytics, preferably within a B2B environment.
• Hands-on expertise with DOMO or similar BI platforms (Tableau, Power BI, Looker).
• Strong proficiency with the Salesforce (SFDC) data model (Leads, Contacts, Campaign Members, Opportunities).
• Deep understanding of marketing funnel metrics and demand generation strategies.
• Bachelor's degree in Data Science, Computer Science, Statistics, Mathematics, or a related field.
• Must be based in the United States.

Nice to have

• Experience with Marketo as a marketing automation platform.
• Experience working with Snowflake, dbt, or other modern data stack tools.

Culture & Benefits

• Flexible culture based on respect and trust with a priority on work-life balance.
• Highly inclusive environment with a 90% employee retention rate.
• Volunteer time off to support and give back to local communities.
• Recognized by U.S. News and Newsweek as a top workplace for mental well-being and diversity.