Brand Marketing Manager (Consumer Electronics)

TL;DR

Brand Marketing Manager (Consumer Electronics): Driving brand creative campaigns for Kindle across paid digital, social, and influencer channels with an accent on media plan execution and creative strategy. Focus on optimizing campaign performance, managing agency partners, and integrating the brand into cultural moments.

Location: Seattle, WA, USA

Salary: $82,700 – $137,900 USD annually

Company

hirify.global is a global technology leader developing a wide range of consumer electronics and digital services, including the Kindle ecosystem.

What you will do

• Lead media plan execution, including variant mapping, communications planning, and real-time creative optimization.
• Develop and drive brand creative campaigns across paid digital, paid social, influencer, and brand partnerships.
• Coordinate between internal teams (sales, PR, organic social) and external agency partners to maximize campaign impact.
• Translate business signals from performance reviews into proactive marketing recommendations.
• Act as a culture curator to identify opportunities for the Kindle brand to participate in customer passion points.

Requirements

• 4+ years of professional non-internship marketing experience.
• Experience delivering paid media campaigns across TV, print, and digital/social channels.
• Proven ability to use data and metrics to drive campaign improvements.
• Experience building and optimizing multiple simultaneous marketing campaigns.
• Experience working within cross-functional marketing and creative teams.
• Must be based in or able to work in Seattle, WA, USA

Nice to have

• Experience in the consumer electronics or technology sector.
• Expertise in digital marketing and content production timelines.
• Demonstrated history of creating culturally relevant brand campaigns.
• Background in creative roles with an understanding of consumer trends.

Culture & Benefits

• Comprehensive health insurance including medical, dental, vision, and prescription coverage.
• Financial benefits including 401(k) matching, sign-on payments, and Restricted Stock Units (RSUs).
• Paid time off and parental leave.
• Mental health support, EAP, and Flexible Spending Accounts.
• Inclusive culture with workplace accommodations available.