Regional Vice President, Sales (Mid-Atlantic Territory)

TL;DR

Regional Vice President, Sales (Mid-Atlantic Territory): Own and execute regional sales strategy for Employee Benefits products with an accent on broker and GA relationships, pipeline management, and market penetration. Focus on recruiting and coaching sales teams, leveraging CRM analytics for forecasting, and championing digital tools to drive growth and profitability.

Location: Remote (must reside in Mid-Atlantic region: MD, VA, DC, PA, NC, or SC)

Salary: $150,000 a year

Company

hirify.global provides protection against life’s uncertainties through Employee Benefits products including Dental, Vision, Life, Disability, and Supplemental Health.

What you will do

• Own regional sales strategy execution to hit production, market share, and profitability goals across segments.
• Recruit, mentor, and lead field sales representatives with focus on activity, broker engagement, and pipeline performance.
• Build trusted relationships with brokers, GAs, and trading partners through field visits and strategic planning.
• Drive disciplined pipeline management, forecasting, and CRM usage for sales visibility and optimization.
• Champion digital ecosystem like broker portals and APIs as competitive advantages with partners.
• Collaborate with cross-functional teams for seamless client lifecycle from prospecting to renewal.

Requirements

• Reside in Mid-Atlantic region (MD, VA, DC, PA, NC, or SC)
• 5+ years leadership in EB sales managing brokers, GAs, and intermediaries.
• Proven recruiting, coaching, and developing high-performing sales teams.
• Strong knowledge of EB products: Dental, Vision, Life, STD, LTD, Paid Leave, Supplemental Health.
• Experience with regional sales strategies using market analytics and CRM.
• Cross-functional leadership with Underwriting, Product, Operations, and Technology teams.

Nice to have

• Experience expanding EB distribution in emerging markets.
• Selling through aggregators, PEOs, payroll providers, and large brokers.
• Leading sales for small and middle market employers (U500).

Culture & Benefits

• Comprehensive health, dental, vision insurance, mental health support, EAP.
• Paid time off, parental leave, short-term disability, cultural observance day.
• Financial benefits: healthcare accounts, pension, 401(k) with matching, ProHealth Rewards platform.
• Focus on work/life balance, continuous learning, accountability, and execution excellence.