Director, Field Marketing (SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Director, Field Marketing (SaaS): Developing and executing Account-Based Experience (ABX) strategies for the Japanese market with an accent on 1:Few and 1:Many account clusters. Focus on driving pipeline creation, acceleration, and revenue impact through strategic partnership with Sales leadership and ecosystem activation.
Location: Tokyo, Japan (Hybrid)
Company
is a global leader in data integration, governance, and real-time analytics, helping over 40,000 customers transform complex data into actionable insights.
What you will do
- Develop and execute the regional ABX marketing strategy for priority industries and GTMs.
- Partner with Sales and BDR teams to align on target account clusters and drive joint planning and execution.
- Localize and activate global campaigns using an ABX lens and intent signals.
- Manage a portfolio of ABX programs, including executive events, webinars, and digital activations.
- Collaborate with Technology Alliances and GSIs to co-create ABX programs and manage MDF.
- Own the holistic marketing pipeline contribution and implement a data-driven measurement model.
Requirements
- 10+ years of B2B marketing experience with strong Field Marketing and ABX exposure.
- Proven expertise in 1:Few and 1:Many ABX motions.
- Experience in enterprise software, SaaS, BI, or data-driven technology.
- Strong background in partner marketing (resellers, GSIs, alliances).
- Proficiency with Salesforce, ON24, and intent data tools (6sense strongly preferred).
- Ability to travel up to 25%.
Culture & Benefits
- Genuine career progression pathways and mentoring programs.
- Culture of innovation, technology, collaboration, and openness.
- Flexible, diverse, and international work environment.
- Corporate Responsibility Employee Programs, including dedicated "change the world" and personal development days.
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