Director, Sales & Marketing (AI)

TL;DR

Director, Sales & Marketing (AI): Leading the sales and marketing strategy for a K-12 school safety software provider with an accent on financial management, forecasting, and AI-driven innovation. Focus on scaling business operations, mentoring sales teams, and leveraging modern automation to accelerate growth in the education technology sector.

Location: Must be based in Alabama, United States

Salary: $100,000 - $110,000 per year

Company

nSide is a leader in K-12 school safety and emergency management software, providing mission-critical technology to create safer learning environments.

What you will do

• Manage financial aspects of sales including budgeting, forecasting, and ROI analysis.
• Lead AI-driven innovation initiatives to improve pipeline generation and sales productivity.
• Drive the adoption of AI-enabled tools and automation for deal progression and proposal development.
• Partner with marketing and business development teams to execute data-driven demand generation strategies.
• Provide strategic direction, coaching, and mentorship to the sales team to exceed targets.
• Analyze market trends and competitive intelligence to shape go-to-market strategy.

Requirements

• Must be based in Alabama, United States
• Bachelor’s degree in Business Administration, Marketing, or equivalent experience.
• 10+ years of experience in software sales with financial management exposure.
• 5+ years of experience leading sales teams, including operations and forecasting.
• Demonstrated proficiency in leveraging AI tools and modern sales technologies.
• Strong analytical skills including P&L analysis and data-driven decision-making.

Nice to have

• Experience serving the K-12 education market or public sector.
• Background in school safety, emergency management, or mission-critical software.
• Proven track record of championing AI-driven sales processes.

Culture & Benefits

• Opportunity to work at the intersection of education, public safety, and technology.
• Strategic leadership role with significant impact on company growth.
• Collaborative environment focused on innovation and continuous improvement.
• Travel opportunities for client meetings and industry conferences.