Head of Demand Generation and Marketing (Technology Consulting)

TL;DR

Head of Demand Generation and Marketing (Technology Consulting): Lead the evolution of a data-driven marketing and demand generation strategy to accelerate pipeline growth and align with commercial objectives with an accent on inbound/outbound campaigns, brand positioning, and sales alignment. Focus on building scalable processes, delivering targeted campaigns and thought leadership, and recruiting a high-performing marketing team.

Location: London | Hybrid (2 days in office)

Salary: £90,000 – £120,000

Company

Rapidly growing technology consultancy helping enterprise and high-growth businesses optimise technology performance, scalability, and cloud investment strategies, backed by private equity.

What you will do

• Build and scale inbound and outbound demand generation engines
• Develop marketing processes, reporting frameworks, and sales alignment strategies
• Lead brand positioning, digital marketing, website optimisation, and targeted campaigns
• Deliver webinars, events, and thought leadership initiatives
• Recruit, mentor, and grow a high-performing marketing and business development team

Requirements

• Proven experience leading B2B demand generation in technology/consulting sector
• Strong understanding of marketing automation, CRM integration, and pipeline reporting
• Demonstrated success driving qualified lead generation and revenue growth
• Commercial mindset with ability to analyse ROI and marketing effectiveness
• Confident leadership with experience influencing senior stakeholders and sales teams

Culture & Benefits

• Shape and own a newly evolving marketing function with board-level influence
• Hybrid working environment with flexibility and autonomy
• Backing from well-funded growth and investment strategy
• Clear opportunity to build, scale, and lead a growing team
• Exposure to cutting-edge cloud and AI transformation projects
• Fast-moving, commercially focused environment with ambitious growth targets