Broker Marketing Lead (Insurance)

TL;DR

Broker Marketing Lead (Insurance): Build and execute broker marketing function in high-growth financial services business with an accent on strategic direction, end-to-end campaigns, and team scaling. Focus on defining long-term strategy, introducing new channels, and driving performance through test-and-learn approaches.

Location: Hybrid (1-2 days in office) in London or Cardiff; must have broker insurance experience

Salary: £75,000–£90,000 + bonus + equity

Company

High-growth financial services business expanding broker marketing capabilities.

What you will do

• Own and execute broker marketing campaigns end-to-end from day one
• Shape future team structure while focusing on hands-on delivery for first 6–12 months
• Define long-term broker marketing strategy aligned to commercial growth
• Build and scale a high-performing marketing team
• Introduce new channels, formats, and test-and-learn methods to optimize performance

Requirements

• Strong marketing communications experience in broker insurance (essential)
• Proven ability to balance strategic thinking with hands-on campaign execution
• Experience leading or mentoring others, capable of building a team
• Strong stakeholder management skills to influence senior leaders
• Data-driven mindset for performance optimization and decision-making

Culture & Benefits

• High-impact role with direct senior leadership exposure
• Fast-paced, agile environment where ideas turn into action quickly
• Hybrid working with flexibility
• Investment in tools, innovation, and marketing capabilities
• Culture valuing ownership, challenge, and fresh thinking
• Clear progression into team leadership