Community & Field Marketing Lead (Cybersecurity)

TL;DR

Community & Field Marketing Lead (Cybersecurity): Building a community-led growth motion and managing field marketing strategy to drive pipeline with an accent on executive engagement and the Supply Chain Security Exchange. Focus on creating a repeatable, measurable growth engine through industry community building and strategic field programs.

Location: Hybrid (London, UK) — typically 2-3 days in the office

Salary: £80,000 - £90,000

Company

hirify.global is developing a network of connected organisations working together to defend against cybersecurity attacks in the supply chain.

What you will do

• Develop the strategy, structure, and operating rhythm of the Supply Chain Security Exchange flagship community programme.
• Design and execute strategic field programmes, including executive roundtables, customer events, trade shows, and leadership dinners.
• Partner with Sales and Customer Success to leverage community engagement for pipeline progression and account expansion.
• Manage field and community marketing budgets with full commercial accountability.
• Establish strategic partnerships with industry groups and event partners to expand reach into priority communities.
• Track and report performance metrics across sourced and influenced pipeline and engagement quality.

Requirements

• 5+ years of experience in B2B SaaS community marketing, field marketing, or strategic GTM, ideally in mid-market or enterprise.
• Proven track record of owning strategic programmes tied to measurable commercial outcomes.
• Experience building executive-level programmes, including roundtables and industry communities.
• Strong commercial mindset with the ability to partner closely with Sales and GTM teams.
• Confidence in managing high-level stakeholders, senior leaders, and external communities.
• Must be based in or able to commute to London for a hybrid work arrangement

Nice to have

• Experience in cybersecurity, risk, compliance, or other regulated industries.
• Experience with community-led or ecosystem-led GTM strategies.
• Background in category creation or challenger-brand positioning.
• Experience scaling marketing functions through high-growth stages.

Culture & Benefits

• Competitive base salary and generous EMI equity package.
• Hybrid working policy with a £500 WFH budget.
• Private healthcare with AXA Insurance (including mental wellbeing coverage) and a private pension.
• 25 days annual leave plus bank holidays, and an additional 30 days of optional unpaid leave.
• Inclusive parental leave (12 weeks paid) and 5 days of Caretaker's leave.
• Commitment to personal development with unlimited access to learning resources and books.