Vice President, Marketing

TL;DR

Vice President, Marketing (Energy Efficiency): Define and execute an integrated enterprise-wide marketing strategy driving growth, revenue, brand leadership, and demand generation across multi-segment markets with an accent on corporate branding, digital channels, client engagement, and data-driven operations. Focus on building scalable marketing teams, leveraging analytics and MarTech for pipeline acceleration, ABM programs, and aligning marketing with executive growth objectives in a mission-driven organization.

Location: Remote from Texas, Wyoming, Wisconsin, West Virginia, or Oklahoma. Must be authorized to work in the US without employer sponsorship.

Salary: $188,100 - $282,200 USD

Company

Leading energy efficiency consulting firm accelerating the transition to a sustainable, carbon-neutral future through people-first culture and innovative solutions for utilities and communities.

What you will do

• Define and lead enterprise marketing strategy, roadmaps, and investments aligned with growth and revenue goals.
• Own corporate branding, communications, thought leadership, PR, and crisis management.
• Drive client/customer engagement, segmentation, journey mapping, and retention strategies.
• Execute digital marketing, full-funnel demand generation, ABM, SEO, paid media, and marketing automation.
• Build marketing analytics framework, MarTech stack, and performance metrics including pipeline impact and ROI.
• Lead and scale a 100+ person marketing team across North America, fostering collaboration with sales, growth, and executives.

Requirements

• 10+ years senior marketing leadership building enterprise-scale organizations; experience in energy efficiency, demand response, or renewables strongly preferred.
• Proven track record in corporate marketing, brand, communications, digital marketing, and demand generation in complex B2B/B2C environments.
• Master’s degree in Marketing, Business, or related field preferred.
• Expertise in demand generation, ABM, lifecycle marketing, analytics, attribution, and modern MarTech stacks (Salesforce, HubSpot).
• Demonstrated success driving revenue growth, brand elevation, and ROI through data-driven initiatives.
• Exceptional executive communication, influence, and cross-functional partnership skills.

Culture & Benefits

• People-first culture emphasizing trust, accountability, transparency, and equal opportunities.
• Comprehensive medical, dental, vision insurance with health care concierge service.
• 401(k) with company match, paid vacation, sick, personal, parental leave, and volunteer time.
• Employee recognition program, assistance program, and on-demand training for career growth.