Strategic Marketing Analyst (Healthcare)

TL;DR

Strategic Marketing Analyst (Healthcare): Transforming complex data into actionable business insights for molecular diagnostics with an accent on sales performance, market intelligence, and portfolio planning. Focus on developing KPI dashboards, conducting TAM/SAM analyses, and preparing data-driven narratives for executive leadership.

Location: Hybrid (Austin, Texas). Must be a U.S. Citizen or Green Card holder; no sponsorship available.

Company

Global leader in diagnostic solutions specializing in innovative assays and instruments to improve healthcare worldwide.

What you will do

• Analyze internal sales, forecast, and performance data to identify trends, risks, and growth opportunities.
• Develop and maintain KPI dashboards across product lines, regions, and customer segments.
• Support Long-Term Planning (LTP), TAM/SAM analyses, and market sizing initiatives.
• Synthesize investor reports and third-party research to track competitive dynamics and industry trends.
• Prepare concise, data-driven summaries and strategy decks for executive leadership.
• Maintain a centralized SharePoint repository for market data and standardized reporting processes.

Requirements

• Bachelor’s degree in Mathematics, Statistics, Economics, Data Analytics, Finance, or a related quantitative discipline.
• 2–5 years of experience in an analytical role such as business analysis or commercial analytics.
• Advanced proficiency in Excel, including modeling, pivot tables, and data manipulation.
• Experience with data visualization tools such as Power BI or Tableau.
• Must be a U.S. Citizen or GC holder.

Nice to have

• Experience in healthcare, diagnostics, or life sciences industries.
• Exposure to sales or marketing analytics.
• Familiarity with CRM systems like Salesforce.
• SharePoint site development and content management experience.

Culture & Benefits

• Impactful work contributing directly to patient care and global healthcare outcomes.
• Collaborative environment with global reach and a strong focus on innovation.
• Diverse and inclusive culture that values unique perspectives.
• Supportive work environment dedicated to scientific and technological advancement.