Events & Partner Marketing Specialist (Robotics)

TL;DR

Events & Partner Marketing Specialist (Robotics): Planning and executing high-impact events, exhibitions, and partner marketing programs across Western Europe with an accent on demand generation, sales pipeline growth, and regional field execution. Focus on optimizing event playbooks, coordinating partners and integrators, and ensuring post-event lead follow-up in a multi-country environment.

Location: Based in München, Germany with willingness to travel across Europe for events, team meetings, and partner activities.

Company

hirify.global Robotics, a division of hirify.global working with Universal Robots (UR) and Mobile Industrial Robots (MiR), revolutionizing industries through collaborative and autonomous mobile robotics technologies.

What you will do

• Plan, execute, and optimize events, exhibitions, partner events, and regional experiences across Europe.
• Act as regional on-site lead for major events, handling messaging, partner coordination, and lead capture.
• Manage post-event follow-up, sales alignment, and lead handling.
• Develop repeatable event playbooks for consistency across countries.
• Collaborate with integrators, distributors, OEMs, and partners on joint marketing initiatives like events, campaigns, and roadshows.
• Provide partners with toolkits, messaging, and activation guidance while balancing EMEA strategy with local relevance.

Requirements

• 4+ years field marketing experience in B2B technology, automation, industrial, or related industries
• Proven experience in event-led and partner-driven demand generation
• Experience working across multiple countries and cultures
• Strong collaboration with sales and channel teams
• Excellent project management and prioritization skills
• Data-driven mindset with marketing automation and CRM tools
• Excellent communication skills in German and English

Culture & Benefits

• Dynamic environment fostering creativity, growth, and career advancement.
• Work with talented, forward-thinking colleagues in a thriving center of innovation.
• Over 1,400 employees in 30+ offices worldwide with 100,000+ robotics systems deployed.