Product Marketing Manager (MedTech)

TL;DR

Product Marketing Manager (MedTech): Driving and owning go-to-market strategy, positioning, and pricing for a MedTech software platform with an accent on customer pain points and value proposition articulation. Focus on leading new feature launches, creating sales enablement assets, and distilling competitive market insights.

Location: Boston or Remote. Must have an eligible work permit in the USA

Salary: $150,000 - $180,000

Company

hirify.global is a technology company connecting software and data to help MedTech companies transform how they bring products to market.

What you will do

• Own the go-to-market strategy for a specific product surface area within the platform.
• Drive feature and product launches by coordinating messaging and marketing efforts across product and commercial teams.
• Develop high-quality sales-enablement assets and outbound messaging, including website content and product briefs.
• Maintain competitive intelligence through self-led research and cross-functional collaboration.
• Drive user engagement and education via onboarding notifications and product tours.
• Support content marketing efforts through the creation of guides, case studies, videos, and blog posts.

Requirements

• 4+ years of B2B product marketing experience, preferably within SaaS enterprise software or consulting.
• Proven track record of owning GTM strategy for products or lines of business.
• Strong quantitative skills to construct customer ROI and price models.
• Experience building competitive positioning and marketing collateral for new features.
• Excellent writing and presentation skills with the ability to explain complex topics simply.
• Must have an eligible work permit in the USA

Nice to have

• Experience owning pricing and packaging strategy for products.
• Prior experience with healthcare and healthcare data.
• Passion for technology and the healthcare industry.

Culture & Benefits

• Ground floor opportunity at a high-growth startup backed by top-tier investors.
• Full-remote flexibility for US employees, including a $1,000 home office stipend and WiFi reimbursement.
• 100% paid health, dental, and vision plans for employees (75% for dependents).
• Generous flexible PTO and flexible working hours.
• Reimbursements for professional learning and up-skilling opportunities.
• Fully paid parental leave (8-16 weeks) and optional in-person team retreats.