Provider Growth Marketing Manager, Paid Social (Medtech)

TL;DR

Provider Growth Marketing Manager, Paid Social (Medtech): Scaling the provider acquisition engine through paid social channels with an accent on direct-response outcomes, creative experimentation, and budget management. Focus on optimizing Meta and LinkedIn campaigns, reducing CPL/CPA, and building a high-velocity testing engine to grow the mental health provider network.

Location: Remote (Must be based in the US)

Salary: $121,600 - $190,000

Company

hirify.global is a Series D health-tech company building a mental healthcare system by automating insurance and practice management for providers.

What you will do

• Own and scale paid social channels (Meta, LinkedIn, CTV) managing a $40M+ budget to meet cost and volume targets.
• Build a high-velocity creative and experimentation engine for generating and testing new ad concepts and audiences.
• Partner cross-functionally with design, analytics, and product marketing to strengthen full-funnel performance.
• Deliver robust reporting, forecasts, and insights to drive daily and annual actionable decisions.
• Optimize landing pages and conversion flows to maximize the efficiency of acquisition programs.
• Stay current on paid social trends, privacy shifts, and emerging AI capabilities with a focus on HIPAA compliance.

Requirements

• 5-7+ years of experience running performance-focused paid social campaigns on Meta, LinkedIn, or similar platforms.
• Proven ability to drive direct-response outcomes (CPL, CPA) with data to prove impact.
• Highly analytical mindset, comfortable with platform data, pipeline metrics, and attribution.
• Strong critical thinking, process-driven approach, and a bias for action.
• Experience in high-growth B2B tech environments or startups.
• Must have US work authorization (E-Verify participant).

Culture & Benefits

• Competitive total rewards including equity compensation and meaningful ownership opportunities.
• Comprehensive health coverage: Medical, Dental, Vision, HSA, and FSA.
• Financial security with 401K retirement savings.
• Work-life balance: Flexible PTO, 13 paid holidays, and a dedicated year-end holiday break.
• Family support: 16-week parental leave and Carrot Fertility reimbursement.
• Additional perks: Work-from-home stipend and therapy reimbursement.