Head of Sales and Marketing (SaaS)

TL;DR

Head of Sales and Marketing (SaaS): Leading the marketing and sales team to drive growth and market penetration for a cloud-based POS system with an accent on GTM strategy and demand generation. Focus on scaling product adoption across European markets, optimizing the conversion funnel, and implementing AI-driven marketing methodologies.

Location: Remote within Austria (office in Wieselburg available for hardware-related tasks)

Salary: from €3,950 gross/month

Company

hirify.global is a leading cloud-based POS system supporting over 30,000 customers across seven European countries.

What you will do

• Develop and manage a scalable GTM strategy for multiple European markets.
• Translate company strategy into clear marketing objectives, KPIs, and roadmaps.
• Own brand building, content strategy, and demand generation across the full funnel.
• Align Marketing and Sales processes to ensure high-quality lead flow and conversion.
• Lead, coach, and develop a small internal and external Marketing & Sales team.
• Utilize data- and AI-driven methodologies to optimize decision quality and efficiency.

Requirements

• Several years of marketing leadership experience in a digital, SaaS, or tech environment.
• Proven track record in a fast-growing scale-up environment.
• Expertise in brand building, performance marketing, SEO, and organic growth.
• Fluent English and good German skills.
• Must be based in Austria.
• Degree in Marketing, Business, Communications, or equivalent experience.

Culture & Benefits

• Remote-first work arrangement within Austria with flexible hours.
• Significant impact through close collaboration with the Executive Team.
• Learning and development opportunities via the team.blue academy.
• Meal subsidies and free beverages on site.
• Flat hierarchies and an open feedback culture.
• Additional vacation days starting from the second year.