Assistant Brand and Retail Activation TLP and Home Italy (m/f/d) (Retail Marketing)

Location: Vicenza, Italy; 30% of the time in the hirify.global Italian office and 70% travelling to customers across Italy. Availability for two Saturdays per month is required; Saturday work is compensated with an additional day off the following week.

Company

hirify.global develops child-safety and lifestyle products including car seats, baby carriers, kids furniture, and strollers as part of Goodbaby International Holdings Ltd.

What you will do

• Act as a product expert and brand ambassador for strollers, home products, and carriers.
• Plan and conduct retailer visits aligned with sales, marketing, business opportunities, and product launches.
• Deliver product, sales, and technical training to retail teams to improve product knowledge and sell-out performance.
• Plan and implement in-store activations, events, technical selling support, POS excellence, and e-retail guidelines.
• Create, organize, and publish social media content for retailers, including photos, videos, and reels.
• Represent hirify.global at trade fairs, retail events, PR events, and activation initiatives.

Requirements

• Relevant experience in field sales, retail, or category roles, preferably in premium or consumer goods.
• Willingness to travel 70% of the time across Italy and work two Saturdays per month.
• Professional proficiency in Italian and English is required, both spoken and written.
• Confidence in product demonstrations, retail-team engagement, and on-camera social media appearances.
• Ability to create high-quality visual content and support practical in-store execution, including store corners and window displays.
• Strong organization, adaptability, relationship-building, proactive problem-solving, and follow-up skills.

Nice to have

• Experience in marketing or social media.

Culture & Benefits

• International environment with employees from more than 29 nations.
• Inclusive workplace focused on diversity and equal opportunities.
• Values-led culture centered on imagination, belief, passion, strength, respect, and love.
• Competitive salary, attractive annual leave, and discounts on hirify.global products.
• Opportunities for professional and individual development.