Marketing Lead, Milan

Location: Milan, Italy

Expected salary: €103,000–€143,000 gross per annum

Company

Canva is a global design platform serving more than 200 million monthly active users across over 190 countries.

What you will do

• Own end-to-end marketing strategies for pioneering and frontier markets.
• Apply a full-funnel approach to tracking performance and driving results.
• Connect brand and performance media with paid and owned channels.
• Drive local brand marketing strategy and align messaging across channels.
• Execute field marketing projects, including events and partnerships, to build the brand and acquire customers.

Requirements

• Extensive experience delivering local market strategies within a global organization.
• Proven track record of driving commercial outcomes.
• Broad marketing knowledge and the ability to select the right marketing levers for business goals.
• Experience driving brand activity, working with agencies, and developing local brand marketing.
• Strong collaboration, critical thinking, creativity, and willingness to challenge the status quo.

Culture & Benefits

• Work with a diverse and distributed international marketing group.
• Focus on combining global strategies with hyperlocal market insights.
• Meetings are conducted virtually.
• Hiring is handled through a permanent recruitment arrangement under applicable Italian collective bargaining agreements.