ECommerce Marketing Analyst (Marketing)

TL;DR

ECommerce Marketing Analyst (Marketing): Managing and analyzing digital marketing performance datasets to uncover trends and optimize strategies with an accent on data mining and KPI development. Focus on building automated dashboards, presenting actionable insights to stakeholders, and enhancing data analysis practices.

Location: Hybrid (Chicago, IL). Must be based in the US; Visa sponsorship is not available.

Company

Global leader in the manufacturing of construction and mining equipment, engines, and industrial gas turbines.

What you will do

• Collect and maintain marketing performance datasets from paid media, email, onsite, and registration platforms.
• Apply statistical methods and data mining techniques to identify patterns and anomalies in marketing data.
• Evaluate the effectiveness of digital marketing strategies and suggest improvements based on data analysis.
• Develop and maintain Marketing KPIs, dashboards, reports, and visualizations.
• Present findings and recommendations to stakeholders in a clear and impactful manner.
• Stay current with marketing industry trends and emerging technologies to enhance data analysis practices.

Requirements

• Bachelor’s degree in Computer Science, Mathematics, Economics, Statistics, Integrated Marketing, or a related field.
• Minimum 1 year of experience in data analysis, data science, or business intelligence.
• Proficiency in SQL and Excel.
• Experience with visualization tools such as Tableau or Power BI.
• Experience with programming languages such as Python, R, or Java.
• Visa sponsorship is not available for this position.

Culture & Benefits

• Medical, dental, and vision insurance benefits.
• Comprehensive paid time off plan including vacation, holidays, and volunteer days.
• Financial security through 401(k) savings plans, HSA, and FSA.
• Support for lifelong learning via tuition reimbursement and career development.
• Family-friendly benefits including parental and adoption leave.
• Employee assistance programs and health lifestyle initiatives.