VP Strategy (Marketing)

TL;DR

VP Strategy (Marketing): Leading strategic initiatives across a portfolio of premium brands with an accent on performance marketing, brand building, and customer experience. Focus on developing data-driven recommendations, managing high-stakes client relationships, and aligning multi-disciplinary teams for integrated execution.

Location: New York (Onsite, remote work is not an option)

Salary: $210,000 - $240,000 USD

Company

A digital agency specializing in performance marketing, brand building, and customer experience for some of the world's most recognizable premium brands.

What you will do

• Develop data-driven strategic recommendations for paid media, brand positioning, and customer engagement to meet client business objectives.
• Act as a trusted strategic advisor to senior clients, leading robust discussions and defending strategic rationale.
• Collaborate with media teams, creative partners, and account management to ensure integrated strategy execution.
• Synthesize complex information into actionable recommendations, balancing big-picture strategy with tactical execution.

Requirements

• Proven strategic experience at a VP or Group Director level within an advertising or marketing agency.
• Success in managing complex, high-stakes client relationships with senior stakeholders.
• Deep expertise in performance media platforms, DSPs, and data-driven marketing strategies.
• Capability to balance short-term performance needs with long-term brand equity.
• Experience working in an IAT (Inter-Agency Team) environment.
• Must be based in New York; remote work is not an option.

Nice to have

• Experience with premium or luxury brands.
• Background working with large multinational brands.
• Direct experience in media planning or buying.

Culture & Benefits

• Global maternity and parental leave.
• Competitive benefits packages, including vacation, flex days, and sick days.
• Summer Fridays with early finish at 3:00 PM local time.
• Internal learning and development programs.
• Access to 12 Affinity Groups and enterprise-wide employee discounts.