Channel Marketing Specialist

TL;DR

Channel Marketing Specialist: Supports execution and optimization of marketing programs across key partner channels with an accent on campaign rollout, partner enablement, and performance tracking. Focus on coordinating multi-channel campaigns, developing partner assets, and collaborating with sales and marketing teams to ensure alignment and ROI.

Location: Onsite at Scottsdale headquarters (AZ, USA), four days per week

Company

Global leader in AI-powered customer experience and team collaboration platform trusted by over 100,000 businesses.

What you will do

• Execute multi-channel marketing programs and co-marketing campaigns with channel partners including resellers, distributors, and affiliates
• Build and maintain partner marketing toolkits, assets, and serve as day-to-day contact for partner requests
• Support planning and execution of partner events, webinars, trade shows, and post-event follow-up
• Develop partner-facing content like emails, landing pages, social posts, and ensure brand consistency
• Track campaign performance, partner engagement metrics, and build reports on effectiveness and ROI
• Collaborate cross-functionally with sales, channel, product marketing, and demand gen teams

Requirements

• Bachelor's in Marketing or equivalent
• 2–5 years in marketing, preferably channel, partner, or B2B
• Strong project management, organizational, and communication skills
• Experience supporting multi-channel campaigns (email, digital, events)
• Ability to manage multiple projects and deadlines

Nice to have

• Experience with channel partners (resellers, VARs, distributors)
• Familiarity with CRM and marketing automation (Salesforce, HubSpot, Marketo)
• Experience supporting events or partner programs
• Basic marketing analytics and reporting

Culture & Benefits

• Forward-thinking, customer-obsessed culture emphasizing meaningful connections and Amazing Service
• Health plans (medical, dental, vision, telemedicine), life/disability insurance
• Flexible Time Off, Paid Sick Time, Parental Leave, holidays
• 401(k) with match, HSA with contributions, Dependent Care FSA
• Employee Assistance Program, wellness initiatives, learning and growth opportunities