Marketing Operations Manager

TL;DR

Marketing Operations Manager (MedTech SaaS): Establish best practices across pipeline generation strategy, analytics, marketing processes, and tech stack management with an accent on HubSpot optimization, marketing ROI analysis, and cross-functional collaboration. Focus on streamlining lead handoff processes, generating performance reports with actionable insights, and optimizing marketing funnels for sales efficiency.

Location: Boston or remote within the US. Must have an eligible work permit in the USA to be considered.

Company

High-growth AI and data platform accelerating access to medical technologies, helping MedTech companies understand product usage and identify physician opportunities.

What you will do

• Manage and optimize HubSpot for lead identification, scoring, tracking, and attribution across the marketing funnel.
• Analyze marketing channels to determine ROI and inform resource allocation.
• Oversee marketing tech stack (HubSpot, UserGems, ZoomInfo, LinkedIn Sales Navigator) integration and utilization.
• Collaborate on end-to-end campaign execution with marketing, paid media, and analytics teams.
• Support revenue operations with lead handoff processes, insights, and reports for sales teams.
• Document, analyze, and optimize marketing and sales funnels; generate performance reports.
• Manage project timelines, status meetings, and cross-functional collaboration.

Requirements

• 5+ years in marketing operations or digital marketing with focus on lead management and pipeline generation.
• Hands-on experience with HubSpot, Clay, UserGems, ZoomInfo, Google Analytics, Looker; custom objects and attribution.
• Strong analytical skills to interpret data and optimize campaigns.
• "Get-it-done" execution focus with project management using Asana and Notion.
• Effective communication to simplify data for marketing and sales alignment.
• Must have an eligible work permit in the USA.

Culture & Benefits

• Full-remote flexibility for US employees with work-from-home stipend and $1,000 home office setup.
• 100% paid health, dental, vision plans for employees (75% for dependents).
• Flexible PTO, generous time off, and flexible hours.
• 8-16 weeks fully-paid parental leave.
• Learning budget for upskilling; optional team retreats.
• Collaborative culture emphasizing mentorship, inclusion, and solving hard problems innovatively.