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Описание вакансии
Текст:
TL;DR
Regional Marketing Lead (AI Infrastructure): Owning and executing the go-to-market strategy across the USA to drive enterprise adoption and market presence with an accent on field marketing, account-based activation, and partner programs. Focus on converting marketing activity into measurable commercial outcomes, qualified POVs, and high-value pipeline growth.
Location: Based in Seattle or San Francisco, with New York also listed as a location. Approximately 30% travel is expected.
Salary: $110,000–$170,000 USD base salary per year, plus potential bonus, equity, and/or commission.
Company
Nscale provides high-performance GPU cloud infrastructure for AI startups and enterprise customers, spanning energy, data centers, and cloud services.
What you will do
- Translate global go-to-market strategy into regional plans for the USA and define priority markets, accounts, and vertical plays.
- Own marketing-influenced pipeline, qualified POV creation and conversion, account engagement, dashboards, and performance reporting.
- Execute account-based marketing, field marketing, demand generation, and localized campaigns across digital, event, and partner channels.
- Partner with the USA Events Lead, Sales, Global Growth, Product Marketing, Content & Brand, and Developer Marketing teams.
- Lead regional partner activation and co-marketing with hyperscalers, GSIs, and technology partners.
- Develop regional storytelling, sales enablement content, developer engagement, and community initiatives that support growth.
Requirements
- 6+ years of experience in B2B marketing, ideally in cloud, AI, infrastructure, or deep-tech environments.
- Strong experience in field marketing, account-based marketing execution, regional go-to-market programs, and demand generation.
- Proven ability to drive pipeline and measurable commercial outcomes through marketing.
- Experience working with Sales and strategic partners in a regional context.
- Strong organizational, execution, communication, and stakeholder management skills.
- Ability to manage multiple workstreams in a matrix organization across global teams.
Nice to have
- Experience in AI infrastructure, hyperscaler, or developer ecosystem environments.
- Knowledge of North American enterprise markets, buying behaviors, and partner ecosystems.
- Experience scaling marketing in a high-growth or early-stage company.
- Experience working with enterprise sales teams and strategic accounts.
Culture & Benefits
- Collaborative, supportive, and innovative work environment.
- Flexible workplace with autonomy over daily scheduling.
- Competitive package with base salary and equity, with reviews every 12 months.
- Progression plan with opportunities to lead, experiment, and expand responsibilities.
- Potential medical, dental, vision, flexible paid time off, parental leave, and retirement benefits.
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