Senior Growth / Demand Generation Manager (AI)

Location: Palo Alto, California, United States; hybrid with 4 days in the office and 3 remote flex days per quarter after the first 3 months

Salary: $165,000–$215,000 annually, plus equity and bonus

Company

hirify.global is building an AI-native social operating system for social commerce, helping consumer brands strengthen relationships with their communities through social interactions, recommendations, and personalized experiences. The company was founded by former Meta product and engineering leaders and has raised more than $30 million.

What you will do

• Own demand generation strategy, channel mix, budget allocation, forecasting, reporting, and influence on sales pipeline.
• Lead paid search, social, sponsorships, creator partnerships, newsletters, podcasts, and community-focused acquisition initiatives across LinkedIn, Instagram, TikTok, and other channels.
• Partner with Creative to develop social-first campaigns tailored to the platforms used by community and social media professionals.
• Test and scale new acquisition channels, discontinue underperforming programs, and design nurture and cross-sell programs.
• Analyze campaign, advertising, landing-page, and funnel performance to improve conversion.
• Build an account-based marketing strategy with Sales and optimize the marketing technology stack, attribution, and campaign ROI reporting with Revenue Operations.

Requirements

• 4–7 years of growth or demand generation experience in B2B SaaS and/or AI-native companies, including ownership of a meaningful pipeline target and budget.
• A portfolio of creative, unconventional campaigns that generated measurable pipeline, not only impressions.
• Deep fluency in social platforms and their culture, including an understanding of how social and community teams think and what earns their attention, or the ability to ramp quickly on this audience.
• Hands-on experience with AI-native tools such as Claude, Claude Code, Cursor, or other LLM-powered workflows.
• Experience launching and scaling paid campaigns across LinkedIn, Google, Meta, YouTube, TikTok, and X.
• Proficiency with marketing automation, email, A/B testing, personalization tools, Salesforce, Google Analytics, and related tools.
• Experience building a function at an early-stage company and independently driving complex cross-functional projects to completion.
• Comfort working in ambiguous environments at a fast-moving startup.

Nice to have

• Experience in martech, social media platforms, or commerce-related software.
• Experience marketing to consumer brands or DTC marketing, social, and community teams.
• Experience running account-based marketing programs for enterprise and mid-market buyers.
• Experience at a company during a Series A or Series B growth phase.

Culture & Benefits

• Full-time hybrid work from the Palo Alto office, with four in-office days and three remote flex days per quarter after the first three months.
• Competitive compensation, early equity, health, vision, dental benefits, and a 401(k) match.
• ClassPass membership, free office lunch, and fully paid commuter benefits through a train stipend or Palo Alto parking reimbursement.
• $1,000 monthly housing stipend for living near the office.
• $50 monthly mobile stipend for all employees and a $50 monthly internet stipend for remote employees.