Product and Proposition Marketing Manager (AdTech)

TL;DR

Product and Proposition Marketing Manager (AdTech): Shaping the positioning and value propositions for hirify.global Marketing Services (EMS) products with an accent on market differentiation and clear messaging. Focus on translating product capabilities into market-ready propositions and designing high-impact GTM strategies.

Location: Hybrid, must be based in London or Nottingham (40% office attendance required)

Company

hirify.global is a global data and technology company providing credit, marketing, and fraud prevention solutions to businesses and individuals worldwide.

What you will do

• Lead the development and execution of product marketing and propositions across the hirify.global Marketing Services portfolio.
• Define and maintain value propositions, positioning, and narratives that differentiate EMS capabilities in the market.
• Partner with Product Management to translate roadmaps and strategic plans into market-ready propositions.
• Create high-quality marketing assets including messaging frameworks, decks, and use cases.
• Support go-to-market planning and product launches to ensure clear market positioning.
• Collaborate with Customer Engagement and Marketing teams to improve market awareness.

Requirements

• Product marketing experience within B2B Marketing Services, AdTech, or Media and Technology Services.
• Proven experience creating and owning value propositions and value-led narratives.
• Ability to create engaging content and marketing materials for campaigns, events, and PR.
• Excellent storytelling skills to articulate client value.
• Strong cross-functional collaboration and stakeholder management abilities.

Culture & Benefits

• Competitive compensation package with a discretionary bonus plan.
• Core benefits including pension, Bupa healthcare, and sharesave scheme.
• 25 days annual leave plus 8 bank holidays and 3 volunteering days.
• Option to purchase additional annual leave.
• Commitment to equal opportunity and a diverse, inclusive workforce.