Senior Product Manager (AdTech)

TL;DR

Senior Product Manager (AdTech): Developing the future of advertising measurement and data collaboration frameworks with an accent on privacy-safe data collaboration and identity-driven measurement. Focus on integrating cleanroom technologies, building closed-loop measurement systems, and expanding the 3rd party measurement ecosystem.

Location: Hybrid in Santa Monica, United States (Monday-Thursday in office)

Salary: $125,375 - $261,600

Company

hirify.global is the #1 TV streaming platform in the U.S., Canada, and Mexico, connecting consumers to content and providing advertisers with unique engagement capabilities.

What you will do

• Lead the product roadmap for hirify.global Data Cloud (RDC) to enable seamless media ecosystem collaboration using proprietary data.
• Design and launch privacy-safe data collaboration capabilities in partnership with Snowflake, LiveRamp, and AWS Clean Rooms.
• Define and prioritize use cases for audience planning, campaign measurement, closed-loop attribution, and incrementality testing.
• Expand the 3rd party measurement ecosystem by partnering with vendors like Nielsen, Videoamp, iSpot, and Kochava.
• Integrate measurement capabilities into the ad platform via server-to-server integrations, pixel-based tracking, and VAST/VMAP standards.
• Collaborate with engineering and data science to ensure measurement methodologies are rigorous and aligned with industry standards.

Requirements

• 4+ years of product management experience, with at least 2 years in advertising technology, measurement, or data platforms.
• Strong working knowledge of cleanroom solutions (Snowflake, LiveRamp, AWS) and hands-on experience with SQL and data structures.
• Deep understanding of measurement methodologies (attribution, incrementality, MMM) and the vendor landscape.
• Technical fluency in measurement integration methods (server-to-server, pixel) and ad serving standards (VAST, VMAP).
• Knowledge of the advertising identity ecosystem, including PII matching and privacy-safe audience addressability.
• Must be based in or able to work in Santa Monica, CA (Hybrid: Monday through Thursday in office).

Nice to have

• Experience working directly with advertisers, agencies, or measurement vendors.
• Background in data science, analytics, or data engineering.
• Familiarity with privacy regulations such as GDPR and CCPA.
• Experience with Marketing Mix Modeling (MMM) and geo-testing.
• Knowledge of programmatic advertising, DSPs, and ad server technologies.

Culture & Benefits

• Hybrid work model: in-office Monday through Thursday, with flexible remote work on Fridays.
• Comprehensive health insurance (medical, dental, and vision) and life/disability insurance.
• Financial wellness support and retirement options including 401(k).
• Paid time off, parental leave, and wellness benefits.
• Inclusive, fast-paced environment focused on pragmatic innovation and collaborative problem-solving.