Senior Product Manager (AdTech/MarTech)

TL;DR

Senior Product Manager (AdTech/MarTech): Developing and maintaining digital and offline identity graphs to enable consumer marketing use cases with an accent on identity resolution, linkage, and scalable data solutions. Focus on overseeing the full product lifecycle, integrating offline and digital identity, and ensuring privacy and data governance compliance.

Location: Remote (United States)

Salary: $115,747 - $208,344

Company

hirify.global is a global data and technology company powering opportunities for people and businesses across financial services, healthcare, and automotive sectors.

What you will do

• Define and execute product strategy for digital and offline identity graphs, assessing market needs and competitive dynamics.
• Manage the full product lifecycle, including roadmap development, pricing, and go-to-market (GTM) strategy.
• Collaborate with data science and engineering teams to deliver scalable identity resolution products and enhancements.
• Monitor key performance metrics such as match rates, accuracy, and latency to optimize outcomes for clients.
• Ensure strict adherence to privacy frameworks, data governance, and contractual requirements.
• Represent the company in industry trade association working groups like NAI and IAB.

Requirements

• Must be based in the United States.
• 5+ years of experience in consumer marketing with expertise in identity resolution across offline and digital ecosystems.
• 3+ years of product management experience overseeing roadmaps and delivering enhancements.
• Domain expertise in AdTech/MarTech with 5+ years of hands-on experience in identity resolution use cases.
• Deep understanding of identity constructs including PII, cookies, MAIDs, IP, and hashed identifiers.
• Bachelor's degree or equivalent relevant experience.

Nice to have

• Experience with 1st party/CRM data, data quality principles, and customer data platforms.
• Exposure to clean room environments and crosswalk solutions.

Culture & Benefits

• Competitive compensation package and bonus plan.
• Comprehensive health benefits including medical, dental, vision, and matching 401K.
• Flexible work environment with options for remote, hybrid, or in-office setups.
• Generous time off policies, including vacation, sick leave, and volunteer time off.
• Commitment to an inclusive, people-first culture recognized by Fortune and Glassdoor.