Director, Full Stack Growth Marketing

TL;DR

Director, Full Stack Growth Marketing: Own end-to-end growth motion for non-core lines of business from acquisition through activation and conversion with an accent on rapid experimentation, channel validation, and AI-powered workflows. Focus on building lightweight feedback loops, optimizing full-funnel performance, and scaling validated strategies across paid, organic, and product-led channels.

Location: Waltham, MA or Remote

Salary: $151,200 - $189,000 USD

Company

SaaS platform empowering small businesses, entrepreneurs, non-profits, and individuals to grow online with marketing tools.

What you will do

• Build growth engine from scratch: identify acquisition channels, run experiments on landing pages, messaging, and pricing.
• Own full funnel: paid acquisition on Meta/Google/LinkedIn, SEO/content, product-led growth, lifecycle/onboarding, revenue attribution.
• Leverage AI for content, creative, personalization, reporting, and forecasting; integrate market signals into product decisions.
• Lead lean growth team, collaborate with VP Growth, CPO, Product, RevOps, Data Science; contribute to roadmaps and playbooks.

Requirements

• 12+ years growth/performance marketing, 2+ years senior IC/leadership
• 0-to-1 experience building growth functions/channels from scratch
• Full-funnel expertise: paid media, SEO, PLG, lifecycle, attribution, CAC tracking
• Strong experimentation, analytics (funnel/SQL), PLG/trial environments
• SMB/prosumer marketing experience; comfort with ambiguity/limited resources

Nice to have

• SaaS $50M-$500M ARR experience
• Paid acquisition at $500K+/month scale
• Startup/founding or AI product marketing experience
• Dashboard building/SQL independence

Culture & Benefits

• Hybrid work model with remote flexibility and office collaboration
• Generous PTO, competitive health/welfare benefits
• Career growth via stretch assignments, coaching, professional development
• Diversity/inclusion programs, educational opportunities