Senior Analyst, Entertainment Analytics (Media)

TL;DR

Senior Analyst, Entertainment Analytics (Media): Developing insights and forecasts for cable networks across linear and digital platforms with an accent on content performance and viewership behavior. Focus on leveraging media research tools to influence strategic decision-making and evaluating content effectiveness.

Location: Hybrid in New York, NY (minimum 3 days per week in office)

Salary: $70,000 - $90,000

Company

hirify.global is a leading media company managing iconic cable networks like USA Network, CNBC, and SYFY, along with digital brands such as Fandango and Rotten Tomatoes.

What you will do

• Perform quantitative analysis across the cable entertainment portfolio, including E!, Oxygen, USA, and SYFY.
• Generate cross-platform insights using Nielsen, ComScore, and Adobe Analytics.
• Produce regular reports on brand performance, viewing behavior, and landscape trends.
• Deliver strategic recommendations via written memos and PowerPoint presentations for senior leadership.
• Track and measure content performance (viewership, reach, engagement) across different platforms.
• Provide support in forecasting network and program viewership during estimate cycles.

Requirements

• 2+ years of Media research experience at a broadcast/cable network, streaming service, or agency.
• Expertise working with Nielsen NPower (tracking, Reach & Frequency, etc.).
• Proficiency in Microsoft Excel and PowerPoint.
• Bachelor's degree or higher.
• Must be based in or able to work hybridly in New York, NY.

Nice to have

• Experience with large data sets and visualization tools such as Tableau or Domo.
• Willingness to learn emerging measurement sources like iSpot, TVision, or VideoAmp.

Culture & Benefits

• Company-sponsored medical, dental, and vision insurance.
• 401(k) retirement plan.
• Paid leave and tuition reimbursement.
• Variety of other corporate discounts and perks.