CRM Marketing Analyst, Lead Generation

TL;DR

CRM Marketing Analyst, Lead Generation (CRM): Support planning, implementation, and execution of email, SMS, push notifications, and in-app messages for non-purchasing lead segment with an accent on campaign deployment, customer segmentation, and performance reporting. Focus on owning CRM implementations in Braze, maintaining marketing calendars, and facilitating cross-functional collaboration.

Location: Remote (Buenos Aires, Argentina team)

Company

Platform connecting chefs with customers for fresh ready-to-eat meals delivered nationwide, expanding into an innovating marketplace to empower chefs worldwide.

What you will do

• Own implementation of emails, SMS, push notifications (ad hoc and automated), and build customer segments in Braze for lead generation.
• Maintain CRM marketing calendar and roadmap.
• Support weekly performance reporting.
• Assist cross-functional communication: write briefs, collaborate with data/analytics, coordinate copy/design, support internal initiatives, facilitate sign-offs.

Requirements

• 1-2+ years in D2C email marketing.
• Experience building and deploying emails from scratch.
• Experience working cross-functionally with creative partners (designers, copywriters).
• Experience operating CRM platform (Braze, Iterable, Klaviyo, etc.).
• Very strong written and verbal English skills.
• Attention to detail, strong communication, ability to juggle multiple tasks on short deadlines.

Nice to have

• Experience with Braze platform.
• Experience with SMS marketing in D2C.
• General understanding of HTML.
• General understanding of personalization in CRM.

Culture & Benefits

• Paid in USD.
• Work remotely and design your life.
• 15 days vacation from start + 16 paid Argentinean holidays.
• Healthcare stipend for preferred provider + customizable perks (learning, wellness, delivery apps).
• 5-year sabbatical (4 weeks paid), paid family leave, compassionate leave (3-5 days).
• Personalized English coach.
• Strong bias toward action in collaborative CRM team.