Sr. Web Analytics Developer (Adobe Analytics)

TL;DR

Sr. Web Analytics Developer (Adobe Analytics): Designing and implementing comprehensive web data collection strategies for ticketing platforms with an accent on data quality and cross-platform tracking. Focus on architecting tagging frameworks, optimizing conversion performance, and translating complex behavioral data into actionable business insights.

Location: Hybrid (Scottsdale, AZ). Employer does not offer work visa sponsorship

Salary: $100,491 - $141,664

Company

hirify.global is a leading ticketing platform that connects fans with artists and teams across North America, Europe, Asia, Australia, and New Zealand.

What you will do

• Architect and lead end-to-end tagging and tracking strategies across digital properties.
• Manage data collection integrity, including evaluation, QA, and optimization using Adobe Data Collection.
• Collaborate with Product, Marketing, and Engineering teams to align data collection with business needs.
• Build data feeds and pipelines from Adobe Analytics and Rudderstack to downstream systems.
• Analyze web and mobile performance metrics to identify trends impacting engagement and conversion.
• Maintain dashboards and automated reports to provide actionable insights to leadership.

Requirements

• 4-6 years of experience in web, digital, or product analytics, preferably in e-commerce.
• Hands-on experience with Adobe Launch (Experience Platform Data Collection) and Adobe Analytics.
• Proficiency in JavaScript and HTML for technical site tagging and debugging.
• Experience tracking mobile app KPIs for iOS and Android.
• Must be based in or able to work in the US; no visa sponsorship provided.
• Intermediate to advanced SQL proficiency.

Nice to have

• Experience with GA4 and Google Tag Manager (GTM).
• Familiarity with Salesforce Marketing Cloud.
• Experience with BI tools like Looker, Tableau, or Power BI.
• Industry experience in music, live entertainment, or ticketing.

Culture & Benefits

• Comprehensive health package (medical, dental, vision) available on day one.
• 401k plan with 3% employer match.
• Paid holidays, vacation, and sick time.
• Educational reimbursement for professional development.
• Inclusive environment with Employee Resource Groups (ERGs) and volunteer opportunities.