Senior Manager, Provider Growth Marketing

TL;DR

Senior Manager, Provider Growth Marketing: Own and scale owned channels engine for high-intent provider acquisition including outbound, referrals, affiliates, co-marketing, partnerships with an accent on strategy, execution, and operational rigor. Focus on building outbound engines, data-driven forecasting, cross-functional alignment, and leading high-performing teams.

Location: New York, NY; San Francisco, CA; Seattle, WA, United States or Remote (US-based)

Salary: $144,000 - $225,000

Company

Series D mental health platform automating insurance credentialing, claims, and practice management tools for 70,000+ providers across all 50 US states.

What you will do

• Own strategy and execution across owned acquisition channels including outbound, referrals, affiliates, co-marketing, and partnerships to drive efficient provider acquisition.
• Build and evolve outbound engines, improving targeting, messaging, cadences, and lead quality for 150+ sales reps.
• Partner with Strategic Finance and Analytics to define KPIs, build forecasting models, and prioritize initiatives based on ROI.
• Lead, mentor, and grow a high-performing team, fostering accountability, experimentation, and impact.
• Shape long-term channel strategies, set quarterly goals, and scale processes for predictable pipeline generation.

Requirements

• 8–10+ years in growth and acquisition across owned channels, with ownership of outbound, partner, or referral channels and large budgets
• Experience leading teams, hiring, mentoring, and building scalable processes
• Proven track record scaling owned or partner-driven channels with measurable impact
• Strong analytical skills for forecasting, evaluating tradeoffs, and ROI decisions
• Demonstrated cross-functional collaboration with Sales, Finance, Product, Engineering, and Leadership
• Hands-on operator comfortable with strategy, execution, and people leadership

Nice to have

• Built outbound engines from scratch including tooling, playbooks, segmentation, cadences
• Experience running or scaling referral, affiliate, or co-marketing programs
• Exposure to PLG environments or marketing tied to product workflows
• Experience in healthcare, B2B SaaS, or marketplaces

Culture & Benefits

• Equity compensation, medical/dental/vision coverage, HSA/FSA, 401K
• Work-from-home stipend, therapy reimbursement, 16-week parental leave, Carrot Fertility benefits
• 13 paid holidays, Holiday Break (Dec 25-31), flexible PTO, Employee Assistance Program
• Training and professional development opportunities
• Commitment to diversity, inclusion, and reasonable accommodations for disabilities
• Participates in E-Verify