Senior Channel Marketing Manager (Legal AI)

TL;DR

Senior Channel Marketing Manager (SaaS/Legal AI): Designing and executing partner marketing strategies across APAC and EMEA to drive pipeline growth through 300+ partners with an accent on demand generation and localization. Focus on building structured co-marketing programs, optimizing the partner portal, and supporting the market entry into Spain.

Location: Hybrid (Vancouver, Calgary, Toronto, Dublin, Sydney). Local candidates are expected to be in the office at least twice per week.

Salary: €82,000 – €111,000 EUR

Company

hirify.global is a global leader in legal AI technology, providing cloud-based software to over 150,000 legal professionals worldwide.

What you will do

• Own partner marketing strategy and execution across APAC and EMEA to achieve Channel New MRR targets.
• Develop and manage structured demand programs and co-marketing activities (webinars, events, joint email campaigns) to generate qualified pipeline.
• Manage the partner communication calendar, including quarterly newsletters and product launch announcements.
• Create and localize content for the Partner Portal across diverse international audiences.
• Drive GTM execution for the launch of hirify.global Manage and Work in Spain.
• Track and report on MDF ROI, partner activation rates, and campaign-to-opportunity conversions.

Requirements

• 4+ years of experience in channel marketing, partner marketing, or demand generation within a SaaS or technology company.
• Proven track record of executing co-marketing programs that deliver measurable pipeline results.
• Experience localizing content and campaigns for multiple international regions.
• Proficiency with CRM and marketing automation tools.
• Strong project management skills and ability to handle multiple markets simultaneously.

Nice to have

• Experience with MDF (Market Development Funds) programs or partner portal management.
• Familiarity with legal technology or professional services markets.

Culture & Benefits

• Competitive salary with top-tier health and dental coverage.
• Hybrid work model with flexibility.
• Flexible time off policy and pension contributions.
• hirify.globalversary recognition program for long-term tenure.