Creative Lead, Lifecycle & Organic Growth (Marketing)

TL;DR

Creative Lead, Lifecycle & Organic Growth (Marketing): Overhauling customer communications across CRM, email, SMS, and in-app channels to move from transactional to relationship-driven messaging with an accent on brand voice and trust. Focus on defining the company's personality, crafting empathetic copy, and driving long-term conversion through organic growth channels.

Location: Remote (Must be based in the US or Canada)

Salary: $135K – $185K (USD) / CA$125K – CA$175K (CAD) + Equity

Company

hirify.global is an AI-powered super app designed to radically simplify and automate all aspects of car ownership.

What you will do

• Overhaul existing customer communications including CRM, email, SMS, and in-app copy.
• Transition messaging from functional and direct to value-additive and relationship-driven.
• Define the company's personality and voice across all organic surfaces in partnership with the CEO.
• Collaborate with Product, Design, Growth, and Customer Insights teams to build trust and engagement.
• Produce creative organic content for social media and community platforms like Reddit.

Requirements

• 5+ years of experience in creative marketing focused on organic growth and copywriting.
• Proven track record with organic channels like email, SMS, and social media.
• Experience working with consumer brands.
• Strong portfolio showcasing writing and creative craft.
• Bachelor's Degree.
• Must be based in the United States or Canada.

Culture & Benefits

• Comprehensive health, dental, and vision coverage.
• Paid time off and paid parental leave.
• 401(K) (US) or RRSP (Canada) with employer matching.
• Wellness benefits and equity opportunities.
• Opportunity to build a brand from a blank canvas in a fast-growing, profitable startup environment.