Senior Global Events Marketing Manager (Fintech)

Senior Global Events Marketing Manager

Company

Yellow Card

Conditions

21 hours agoSenior Anywhere Remote Full Time Events Jobs by Yellow Card

Skills

Conference Revenue Event Production Pardot Marketing Technology Speaker Management Pipeline Travel Event Salesforce Compliance Stakeholder Management Logistics Experiential Marketing Marketing Cloud Account Engagement Vendor Management Ai

About the Role

You will own and execute the full lifecycle of high-impact events across priority markets. You will define event strategy and roadmaps, design tailored experiences for institutional and executive stakeholders, and manage end-to-end production including logistics, vendors, speakers, and on-site delivery. You will partner with marketing, sales, product marketing, and legal to align event narratives with pipeline goals, measure event performance and ROI, and continuously optimize processes and systems. You will also innovate event experiences using emerging technologies like AI and build scalable playbooks to ensure consistent excellence across regions. Expect periodic travel as required.

Requirements

• 5–10+ years of experience in global events marketing, experiential marketing, or field marketing
• Proven track record of delivering events that drive measurable business outcomes including pipeline, revenue, and partnerships
• Experience working across multiple regions, including emerging markets
• Experience managing complex, multi-region event programs simultaneously
• Deep understanding of how events influence the B2B sales cycle and customer journey
• Proficiency with marketing and event technologies such as Salesforce and Salesforce Marketing Cloud Account Engagement (MCAE)
• Strong vendor management and negotiation skills
• Excellent communication skills with executive presence and stakeholder management experience
• High attention to detail and strong execution skills
• Ability to thrive in fast-paced, ambiguous environments with a proactive mindset
• Experience leveraging AI and automation tools to improve workflows is a strong advantage
• Willingness and ability to travel when required
• Familiarity with stablecoin, digital payments, or fintech ecosystem is a strong plus

Responsibilities

• Own and lead global events strategy across conferences, owned events, roundtables, and partner activations
• Design high-impact experiences tailored to institutional clients, regulators, partners, and stakeholders
• Build annual and quarterly event roadmaps aligned to business priorities and regional growth goals
• Curate VIP and executive engagements including private dinners, roundtables, and closed-door sessions
• Oversee end-to-end event production including content programming, speaker management, logistics, vendor coordination, travel, and on-site delivery
• Manage agencies, venues, and third-party event partners across multiple regions
• Develop scalable processes, playbooks, and systems for repeatable event execution
• Collaborate with Marketing, Product Marketing, Brand Comms, Sales, Legal, Compliance, and Operations to align strategy and ensure compliance
• Define success metrics, track event performance, and report on pipeline influence and revenue impact
• Leverage emerging technologies including AI to enhance personalization, efficiency, and attendee engagement

Benefits

• Remote-first with a globally distributed team

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