Marketing Acquisition Lead

TL;DR

Marketing Acquisition Lead (Acquisition & Loyalty): Designing and executing end-to-end brand marketing campaigns for a loyalty platform with an accent on email and SMS channels. Focus on optimizing user acquisition, managing CRM systems, and scaling performance through data-driven iteration.

Location: Must live in the Americas with strong overlap with US business hours; occasional travel required.

Salary: $90,000 - $130,000 a year

Company

hirify.global is a rapidly growing experiential marketing platform backed by leading investment firms like A16Z and Blackrock.

What you will do

• Own end-to-end campaign strategy and execution across email, SMS, social, and influencer channels.
• Build and optimize campaigns to help brand partners acquire and retain loyal customers.
• Manage marketing CRM and the systems that support campaign operations.
• Analyze key metrics and run creative/audience tests to optimize performance and targeting.
• Partner directly with brand clients on strategy sessions and conduct periodic reviews.
• Collaborate with executive and design teams to launch cohesive, high-quality campaigns.

Requirements

• 3-5 years of experience in marketing with a focus on user acquisition.
• Proven experience running end-to-end email and SMS campaigns.
• Strong analytical mindset and confidence working with campaign data.
• Experience testing and scaling multiple acquisition channels simultaneously.
• English: Native or near-native fluency (C2).
• Location: Must be based in the Americas and able to travel periodically.

Nice to have

• Experience with Klaviyo.
• Regular use of AI tools for content, analysis, and automation.

Culture & Benefits

• High-impact, hands-on role in a thriving startup environment with high ownership.
• Direct reporting to the Chief Product Officer and collaboration with executive teams.
• Opportunity to work with some of the largest brands in the world.
• Flexible remote work arrangement within the Americas.